Erik Cofield VP, MerlinAI

From chatbots to millions spent on global platforms, Artificial Intelligence is changing the operations, processes and profit margins for every segment in this industry. Erik Cofield, VP with MerlinAI, leverages his 30 years in the industry, his experience advising coaching and consulting every type of builder, and his natural high energy and humor to engage the audience, not just with educational knowledge, but motivational encouragement as well. He separates fact from fiction and discusses real world examples, at a high level, so that builders and all attendees leave with some new ideas, the basis of a plan of action for operational efficiency, and the motivation to start solving problems and create their own “Steps to Solutions”.

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